In this blog post about how we select exhibitors for Yarningham, we’ll look at what we are looking for.
The Yarningham marketplace is the place to find the best independent dyers, producers, designers, online retailers, brick and mortar shops from around the UK and beyond.
Once the application closing date has passed we hold a meeting to assess the applications. The Yarningham panel is made up of myself (Sara Fowles), Helen Winnicott, Venetia Headlam and Lilith Winnicott. We use a scoring system to assess the applications. Each member of the panel scores individually. The scores are added together and a mean average taken. Those with the highest scores are selected.
The scoring system we use is divided into categories with points given for each category. Points are awarded for uniqueness of style/voice, diversity of range and price points and quality of the products. We award points based solely on the application form for that year.
A point is given for applicants new to Yarningham which helps us to ensure that 50% of our marketplace is new to Yarningham each year. A point is also given to those who have followed the application guidelines and sometimes this can be the difference between being selected and not.
In the next blog post about how we select I’ll tell you a bit more about the Yarningham panel a.k.a. TEAM YARNINGHAM